The economic power of Brazil, Russia, India and China (BRICs) is rapidly increasing, changing the landscape of global economics and politics. Top scholars of international business address in this vital volume the markets, strategy implications, challenges and possibilities of this new economic...

The US trade policy contributed to the Big Three US automakers completely dominating the US and World auto markets. Today, the Big Three no longer overwhelming dominate their major competitors. Foreign 'transplants' have built major production facilities on US soil, while simultaneously the Big...

The purpose of this paper is to identify the salient considerations in a relocation analysis of the automobile industry, specifically as it relates to a move into India. Using Michael Porter's five forces competitive model, the environment and forces within the industry will be analysed to give...