Due to the change in attitudes and lifestyles, people expect to find new partners and friends via various ways now-a-days. Online dating networks create a network for people to meet each other and allow making contact with different objectives of developing a personal, romantic or sexual...

Two different sugar yield definitions (cellulose-based and biomass-based) were used in reported studies investigating the relationship between biomass particle size and enzymatic hydrolysis sugar yield. It is noticed that these reported relationships are not consistent if sugar yield is defined...

This paper presents a study on the integration of two building technologies into one new unified form for application in residential and small commercial and industrial buildings. Structural insulated panel (SIP) technology was utilized as a structural vehicle, and also for thermal insulation,...

In three sets of experiments, we propose and find a cognitive shift caused by heightened physiological states such as sexual desire and hunger. In particular, it was found that exposure to images of sexy women decreases male consumers’ perception of being connected to others. A similar effect...

This article investigates how two dimensions of psychological distance (i.e., temporal distance and social distance) jointly affect consumers' evaluations of products. Drawing on the properties of psychological distance and diminishing sensitivity to the increase in distance, we show an...

People are said to be loss averse when their pain of losing something exceeds their joy of gaining it. This research proposes and tests a new moderator of loss aversion: the type of relationship norms salient at the time the loss or the gain is experienced. We suggest that mere salience of the...

Past research has shown that a physical experience can influence metaphorically linked psychological judgment. However, the underlying mechanisms have not been formally tested. This article examines the role of semantic activations underlying such influences, focusing on the effects of a...