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In three experiments, nonvolitional self-association is shown to improve implicit attitude, self-reported attitude, purchase intention, and product choice for both product categories and fictional brands. Experiments 1 and 2 demonstrate that arbitrary categorization of self-related content with...
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<Para ID="Par1">The impact of climate change on water availability in two river basins located in central Canada is investigated. Several statistical downscaling methods are used to generate temperature and precipitation scenarios from the third-generation Canadian Coupled General Circulation Model, forced with...</para>
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The purpose of an economic appraisal of a transportation project is to help select an efficient transportation investment plan. Here, efficiency means achieving the best transportation service from a given investment and the generation of net benefits at least as great as the costs of the...
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This research analyzes how consumers' bidding costs and expectations about the threshold price impact a Name-Your-Own-Price (NYOP) retailer. We find that an NYOP retailer's profit may increase if consumers learn the product's true price threshold distribution. Inaccurate expectations can be...
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Results from two studies demonstrate that depending on consumers’ network positions (peripheral or central), experts and novices behave differently when seeking information about their networks or products related to those networks. Experts in central network positions (vs. peripheral) seek...
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