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English
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Takhar, Amandeep
3
Maclaran, Pauline
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Broderick, Anne
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Chitakunye, Pepukayi
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Journal of marketing management : MM
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Consuming Bollywood: Young Sikhs social comparisons with heroes and heroines in Indian films
Takhar, Amandeep
;
Maclaran, Pauline
;
Parsons, Elizabeth
; …
- In:
Journal of marketing management : MM
26
(
2010
)
11
,
pp. 1057-1074
Persistent link: https://www.econbiz.de/10008707612
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Rich descriptions: Evoking informant self-reflexivity in marketing and consumer research
Takhar, Amandeep
;
Chitakunye, Pepukayi
- In:
Journal of marketing management : MM
28
(
2012
)
7
,
pp. 912-936
Persistent link: https://www.econbiz.de/10009994555
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3
Bollywood Cinemas Global Reach: Consuming the Diasporic Consciousness
Takhar, Amandeep
;
Maclaran, Pauline
;
Stevens, Lorna
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
3
,
pp. 266-280
Persistent link: https://www.econbiz.de/10010018415
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