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The post-entry strategic positioning in a host market is important for MNEs' success, as firms must position properly in the marketplace to gain competitive advantage. However, little attention has been paid to firms' strategic positioning in market center as generalist firms or market...
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It is documented in the literature that resource deficiency constitutes a barrier to firms’ internationalization. However, small- and medium-sized firms' (SMEs) perceptual barriers to internationalization have received little attention. By highlighting the importance of managerial perceptions...
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Entry mode choice is a critical ingredient of international entry strategies, and has been voluminously examined in the field. The findings, however, are very mixed, especially with respect to transaction-cost-related factors in determining the ownership-based entry mode choice. This study...
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