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Customer Satisfaction in Private Banking

Seiler, Volker; Rudolf, Markus - In: Credit and Capital Markets 47 (2014) 3, pp. 485-520

The paper at hand presents a customer satisfaction model for the private banking industry. We empirically assess the postulated model with the help of partial least squares (PLS) and use formative measurement models for the predictors of customer satisfaction and customer loyalty. The results of...

Persistent link: https://www.econbiz.de/10011096060

THE QUALITY OF BANKING SERVICES - A BASIC PREMISE OF A BANK SUSTAINABILITY

CORNELIU, BENTE - In: Annals of Faculty of Economics 1 (2013) 2, pp. 430-439

meet the needs where when and how they want. Otherwise, customers are willing to make changes, and the bank risks losing … maintain a portfolio of clients. Long-term cooperation relations between a bank and its customers is the proof of that bank …

Persistent link: https://www.econbiz.de/10010733845

A PRAGMATIC STUDY ON WAITING LINE STRATEGIES OF AN INDIAN PRIVATE SECTOR BANK

AMUDHA, Ramachandran; CHIDAMBARAM, Vijayabanu; … - In: Journal of Applied Economic Sciences Quarterly VIII (2013) 4, pp. 405-415

study was made by collecting data from the customers of ICICI Bank Ltd., Tirchirappalli District and it resulted in a very …

Persistent link: https://www.econbiz.de/10010747400

CONCEPTS OF SERVICE QUALITY MEASUREMENT IN BANKS

Corneliu, Bente - In: Annals of Faculty of Economics 1 (2012) 2, pp. 889-894

The major aim of the research paper is to measure the quality of service offered by Raiffeisen Bank in Romania …

Persistent link: https://www.econbiz.de/10010617397

CUSTOMER RELATIONSHIP MANAGEMENT - A MAJOR ELEMENT OF THE COMPANYS BUSINESS STRATEGY

DUMITRU, Nicoleta Rossela; STIOCA, Ivona; NEGRICEA, Costel - In: Holistic Marketing Management Journal 1 (2011) 3, pp. 16-21

Customer oriented relationship marketing requires continuous and comprehensive identification and analysis of customer expectations, their translation into delivery of the products and services, and conduct of interaction with customers, in order to develop and maintain long term and...

Persistent link: https://www.econbiz.de/10010894402

The influence of relationship marketing drivers on marketing and business performance

DUTU, Cristian - In: Timisoara Journal of Economics 5 (2012) 18, pp. 205-220

In the last few decades, both marketing theory and practice have gone through a transformation process, from the approach based on the marketing mix concept (the traditional/transactional approach in marketing) to a relationship-based approach. As a strategic orientation, relationship marketing...

Persistent link: https://www.econbiz.de/10010839305

Specifics of the Communication Policy of the Banks in Bulgaria

Boyanova, Boyana - In: Economic Studies journal (2006) 3, pp. 114-137

questionnaire is made in the following banks: United Bulgarian Banks, Raiffeisenbank, First Investment Bank, Bulbank, Procreditbank …, Eurobank, Economic and Investment Bank, “Alianz Bulgaria” Commercial Bank, DSK Bank, Post Bank, Hebros Bank, DZI Bank …, Encouragement Bank, Tokuda Bank, Corporate Commercial Bank. In most cases the study ranges also the centrals of the banks in Sofia …

Persistent link: https://www.econbiz.de/10005385136

Marketing strategies of development of Russian banks under the conditions of the new economic conjuncture

Andreeva, Larisa; Andreeva, Alina - In: Review of Applied Socio-Economic Research 8 (2014) 2, pp. 5-12

The article reviews instruments and mechanisms, providing financial stability and competitiveness of banks, which are the basis for the marketing strategy of development in the post-crisis market under the conditions of formation of new economic conjuncture. The results of the conducted research...

Persistent link: https://www.econbiz.de/10011105635

Crise immobilière : l'éclairage américain

Thuelin, Elisabeth - Université Paris-Dauphine (Paris IX) - 1997

Face à la crise de l'immobilier, la France et les Etats-Unis ont opté pour des stratégies différentes. Celles-ci ont suscité une intervention différenciée des autorités dont les objectifs étaient, pour la France, la stabilité du système économique, pour les Etats-Unis, sa transparence.

Persistent link: https://www.econbiz.de/10011166335

Does a public campaign influence debit card usage? Evidence from the Netherlands

Jonker, Nicole; Plooij, Mirjam; Verburg, Johan - de Nederlandsche Bank - 2015

Do consumers change their payment behaviour after being exposed to a public campaign that encourages them to use their debit cards more often? We analyse the impact of such a campaign that started in 2007, using weekly debit card transaction data between 2005 and 2013. The overall results show...

Persistent link: https://www.econbiz.de/10011262931