Similar Search Results

Productivity movement and measurement in Taiwan: A case study

Lin, Tsong Ming; Wu, Wann Yih - In: Engineering Costs and Production Economics 13 (1988) 2, pp. 97-109

Persistent link: https://www.econbiz.de/10005160238

A study of market structure: Brand loyalty and brand switching behaviours for durable household appliances

Lin, Chinho; Wu, Wann-Yih; Wang, Zhi-Feng - In: International journal of market research : JMRS ; the … 42 (2000) 3, pp. 277-300

Persistent link: https://www.econbiz.de/10006697757

THE WEB - How Worldwide Is Marketing Communication on the World Wide Web? English over the Web may not always be the most appropriate medium for the marketing message. This research explores when English or the local language is more effective.

Warden, Clyde A.; Lal, Mengkuan; Wu, Wann-Yih - In: Journal of advertising research 42 (2002) 5, pp. 72-84

Persistent link: https://www.econbiz.de/10006508012

Role Perceptions, Personal Traits, Lifestyles and Leadership: An Empirical Study of American, Japanese and Taiwanese Female Managers

Wu, Wann-Yih; Minor, Michael S. - In: International business review : the official journal of … 6 (1997) 1, pp. 19-34

Persistent link: https://www.econbiz.de/10005985766

The impacts of specificity investments on relationship learning and competence building: the supplier's perspective

Wu, Wann-Yih; Chang, Su-Chao; Wu, Ya-Jung - In: International journal of management & enterprise … 3 (2006) 3, pp. 244-263

Persistent link: https://www.econbiz.de/10006010191

A hypermarket site selection model using the grey multi-objective decision method

Wu, Wann-Yih; Bai, Chuen-Jing; Gupta, Omprakash K. - In: International journal of logistics systems and management 2 (2006) 1, pp. 68-77

Persistent link: https://www.econbiz.de/10006010958

The evaluation of management competitiveness for Taiwan and Southeast Asian countries

Wu, Wann-Yih; Li, Chia-Ying; Wu, Ya-Jung - In: International journal of business performance management 7 (2005) 4, pp. 391-408

Persistent link: https://www.econbiz.de/10006014389

Interrelationships between TMT management style, operation mode and management performance

Wu, Wann-Yih; Chiang, Chwan-Yi; Wu, Li-Chen; Kuo, Ming-Shiu - In: International journal of management & enterprise … 2 (2005) 2, pp. 159-182

Persistent link: https://www.econbiz.de/10006016501

The optimal internal marketing strategy in services under open economy

Wu, Wann-Yih; Cheng, Cheng-Feng - In: Applied Economics Letters 16 (2009) 8, pp. 841-845

This article attempts to develop a conceptual model to evaluate the optimal internal marketing strategy in services under open economy, and then verifies the effect of this marketing strategy on the satisfaction of marketing channel members. For its conceptual model, this study employs the...

Persistent link: https://www.econbiz.de/10004966450

A systematic procedure to evaluate an automobile manufacturer-distributor partnership

Chen, Shuo-Pei; Wu, Wann-Yih - In: European Journal of Operational Research 205 (2010) 3, pp. 687-698

Automobile manufacturer-distributor partnerships are fundamental to the success of automobile companies. The complexity of the overall partnership model often causes difficulties in partnership study. This paper presents a systematic procedure to evaluate an automobile manufacturer-distributor...

Persistent link: https://www.econbiz.de/10008494807