This article contends that public relations needs to be repositioned to stay in touch with other relevant fields such as leadership. In the current climate of uncertainty, a sustainable position involves taking a creative approach to wide-ranging economic and social changes. It calls for...

This paper posits that a firm's strategy, leadership responses and processes are correlated to specific environments, with characteristics that broadly correlate with different eras. It suggests how theories of leadership styles, which have emerged as a consequence of environmental changes, can...

This paper posits that a firm's strategy, leadership responses and processes are correlated to specific environments, with characteristics that broadly correlate with different eras. It suggests how theories of leadership styles, which have emerged as a consequence of environmental changes, can...