Similar Search Results

Perceived Expertise and Its Effect on Confidence

Trafimow, David; Sniezek, Janet A. - In: Organizational Behavior and Human Decision Processes 57 (1994) 2, pp. 290-302

Persistent link: https://www.econbiz.de/10005318799

Deconstructing Subtle Racist Imagery in Television Ads

Shabbir, Haseeb; Hyman, Michael; Reast, Jon; … - In: Journal of Business Ethics 123 (2014) 3, pp. 421-436

Although ads with subtle racist imagery can reinforce negative stereotypes, advertisers can eliminate this problem. After a brief overview of predominantly U.S.-based research on the racial mix of models/actors in ads, a theoretical framework for unmasking subtle racial bias is provided and...

Persistent link: https://www.econbiz.de/10010938078

Inactivity and the dynamics of relationship development: a proposed model

Polonsky, Michael; Gupta, Samir; Beldona, Srikanth; … - In: Journal of strategic marketing 18 (2010) 3, pp. 257-274

Persistent link: https://www.econbiz.de/10008431873

A Multiple Stakeholder Perspective on Responsibility in Advertising

Polonsky, Michael; Hyman, Michael - In: Journal of advertising : official publication of the … 36 (2007) 2, pp. 5-14

Persistent link: https://www.econbiz.de/10008125577

Antecedents and consequences of trust in a service provider: The case of primary care physicians

Leisen, Birgit; Hyman, Michael R. - In: Journal of Business Research 57 (2004) 9, pp. 990-999

Persistent link: https://www.econbiz.de/10005477351

Revising the structural framework for marketing management

Hyman, Michael R. - In: Journal of Business Research 57 (2004) 9, pp. 923-932

Persistent link: https://www.econbiz.de/10005477533

Reducing reluctance to transfer

Gelb, Betsy D.; Hyman, Michael R. - In: Business Horizons 30 (1987) 2, pp. 39-43

Persistent link: https://www.econbiz.de/10005431441

Anti-consumption: An overview and research agenda

Lee, Michael S.W.; Fernandez, Karen V.; Hyman, Michael R. - In: Journal of Business Research 62 (2009) 2, pp. 145-147

This introduction to the Journal of Business Research special issue on anti-consumption briefly defines and highlights the importance of anti-consumption research, provides an overview of the latest studies in the area, and suggests an agenda for future research on anti-consumption.

Persistent link: https://www.econbiz.de/10005465590

The timeliness problem in the application of bass-type new product-growth models to durable sales forecasting

Hyman, Michael R. - In: Journal of Business Research 16 (1988) 1, pp. 31-47

Persistent link: https://www.econbiz.de/10005465704

The antitrust implications of relationship marketing

Fontenot, Renee J.; Hyman, Michael R. - In: Journal of Business Research 57 (2004) 11, pp. 1211-1221

Persistent link: https://www.econbiz.de/10005473644