The number of tourists visiting tourism destinations during religious festivities have been steadily increasing over the years. They are very important for destinations managers' officers (DMOs) in many places developing aggressive marketing and management strategies targeting religious...

Tourism in remote Outback areas of Australia has become increasingly homogenous in terms of products and markets over the last decade and is currently suffering substantial declines in visitor numbers (Carson and Taylor, 2009). As a result, calls have been mounting for more innovative approaches...