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~person:"Adeola, Ogechi"
~subject:"Consumer behaviour"
~type_genre:"Bibliography included"
~type_genre:"Book section"
~type_genre:"Reference book"
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Africa's digital marketplace : the role of social media in customer engagement
Adeola, Ogechi
;
Edeh, Jude Ndubuisi
;
Evans, Olaniyi
; …
- In:
Digital Business in Africa : Social Media and Related …
,
(pp. 145-168)
.
2022
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