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~person:"Ahlert, Dieter"
~person:"Narang, Shanker"
~person:"Peterson, Robert A."
~subject:"Marketing management"
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Marketing management
Strategisches Management
31
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Ahlert, Dieter
Narang, Shanker
Peterson, Robert A.
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12
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9
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9
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9
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8
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Marketing von Solutions : innovative Ansätze und Best Practices
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ECONIS (ZBW)
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Solution Selling im B2C-Bereich : ein konzeptioneller Ansatz zur Typologisierung von Solutions
Ahlert, Dieter
;
Kawohl, Julian
;
Kes, Isabelle
; …
- In:
Marketing von Solutions : innovative Ansätze und Best …
,
(pp. 31-60)
.
2010
Persistent link: https://www.econbiz.de/10008732092
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2
Perspectives on strategic marketing management
Kerin, Roger A.
(
contributor
); …
-
1980
Persistent link: https://www.econbiz.de/10000413607
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3
Strategisches Handelsmanagement : Erfolgskonzepte und Profilierungsstrategien am Beispiel des Automobilhandels
Ahlert, Dieter
;
Kollenbach, Stephan
;
Korte, Christian
-
1996
Persistent link: https://www.econbiz.de/10000563853
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4
Strategic marketing : planning and implementation
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521527
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5
Strategic marketing : planning and implementation
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521528
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6
Management strategies and innovation
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521531
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7
Information technology and marketing management
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521534
Saved in:
8
Knowledge based marketing in twenty first century
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521535
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9
Encyclopaedia of strategic marketing management : planning, implementation and control
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011489914
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10
Multikanalstrategien : Konzepte, Methoden und Erfahrungen
Ahlert, Dieter
(
contributor
)
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001703473
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