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~person:"Ahmad, Bashir"
~subject:"Deutschland"
~subject:"Personalmanagement"
~type:"article"
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Antecedents and outcomes of employee-based brand equity
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Employee-based brand equity : a literature review and a way forward
Ahmad, Bashir
;
Göç, Kubilayhan
;
Yin, Xiaohong
- In:
Antecedents and outcomes of employee-based brand equity
,
(pp. 72-80)
.
2022
Persistent link: https://www.econbiz.de/10013336134
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