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~person:"Anders, Abram D."
~subject:"Management"
~subject:"Vertriebsweg"
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Anders, Abram D.
Weitz, Barton A.
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International journal of business communication : IJBC ; a publication of the Association of Business Communication
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Communication preferences of business-to-business buyers for receiving initial sales messages : a comparison of media channel selection theories
Anders, Abram D.
;
Coleman, Joshua T.
;
Castleberry, …
- In:
International journal of business communication : IJBC …
57
(
2020
)
3
,
pp. 370-400
Persistent link: https://www.econbiz.de/10012229563
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