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~person:"Arndt, Oliver H."
~person:"Gourio, François"
~person:"Hennigs, Jörg"
~subject:"Beziehungsmarketing"
~type_genre:"Non-commercial literature"
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Fähigkeiten im Customer Relationship Management
Arndt, Oliver H.
-
2009
Persistent link: https://www.econbiz.de/10003884141
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Customer capital
Gourio, François
;
Rudanko, Leena
-
2011
Persistent link: https://www.econbiz.de/10009236427
Saved in:
3
Kundenbindung als zentrale Herausforderung für das Verlagsmarketing : die Wirkung zusätzlicher Serviceleistungen auf Kundenzufriedenheit und Leserbindung am Beispiel der Hannoversc...
Wiedmann, Klaus-Peter
;
Hennigs, Jörg
;
Tilleke, Ralf
-
2004
Persistent link: https://www.econbiz.de/10002610687
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