//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Balmer, John M. T."
~person:"Beck, Thorsten"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Graue Literatur"
~type_genre:"Konferenzbeitrag"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Kleinbetriebliche Lernkulturen...
Similar by subject
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
KMU
32
SME
32
Corporate culture
26
Unternehmenskultur
26
Corporate finance
17
Unternehmensfinanzierung
17
Corporate reputation
16
Firmenimage
16
Brand architecture
14
Markenarchitektur
14
Marketing management
14
Marketingmanagement
14
Brand management
11
Markenführung
11
Welt
11
World
11
Corporate banking
10
Credit rationing
10
Firmenkundengeschäft
10
Kreditrationierung
10
Public relations
8
Öffentlichkeitsarbeit
8
2005-2009
7
Bank lending
7
Business cycle
7
Eastern Europe
7
Estimation
7
Financing
7
Finanzierung
7
Hausbank
7
Konjunktur
7
Kreditgeschäft
7
Osteuropa
7
Relationship lending
7
Schätzung
7
Economic growth
6
Wirtschaftswachstum
6
Bank
5
Marketing
5
Corporate identity
4
more ...
less ...
Online availability
All
Free
13
Undetermined
11
Type of publication
All
Article
35
Book / Working Paper
23
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Graue Literatur
Konferenzbeitrag
Article in journal
39
Arbeitspapier
19
Non-commercial literature
19
Working Paper
19
Collection of articles of several authors
7
Sammelwerk
7
Aufsatz im Buch
4
Book section
4
Case study
4
Fallstudie
4
Aufsatzsammlung
1
Conference paper
1
Conference proceedings
1
Festschrift
1
Konferenzschrift
1
more ...
less ...
Language
All
English
58
Author
All
Balmer, John M. T.
Beck, Thorsten
Kraus, Sascha
65
Audretsch, David B.
60
Becker, Wolfgang
57
Berger, Allen N.
49
Cowling, Marc
44
Ulrich, Patrick
44
Dana, Leo Paul
41
McKenzie, David J.
40
Serrasqueiro, Zélia
40
Udell, Gregory F.
40
Clemens, Reinhard
37
Franco, Mário
37
Ongena, Steven
34
Lang, Frank
33
Degryse, Hans
32
Alegre Martín, Joaquín
31
Kraemer-Eis, Helmut
31
Williams, Colin C.
30
Brettel, Malte
29
McCann, Fergal
29
Tambunan, Tulus Tahi Hamonangan
29
Tarba, Shlomo Yedidia
29
Thurasamy Ramayah
29
Vrontis, Demetris
29
Woodruff, Christopher
29
Rammer, Christian
28
Smallbone, David
28
Wagner, Joachim
28
Adomako, Samuel
27
Tsuruta, Daisuke
27
Fink, Matthias
26
Roper, Stephen
26
Storey, David J.
26
Yazdanfar, Darush
26
Alonso, Abel Duarte
25
Fairlie, Robert W.
25
Kayser, Gunter
25
Wincent, Joakim
25
more ...
less ...
Institution
All
International Corporate Identity Group / Symposium <15., 2012, Århus>
1
Published in...
All
The journal of brand management : an international journal
7
Corporate communications : an international journal
5
European journal of marketing : EJM
5
Policy research working paper : WPS
5
Discussion paper / Center for Economic Research, Tilburg University
4
Discussion paper / Centre for Economic Policy Research
2
International studies of management and organization
2
Journal of business ethics : JOBE
2
Journal of business research : JBR
2
Journal of financial economics
2
Journal of general management
2
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
2
AFI
1
BOFIT discussion papers
1
CESifo working papers
1
CSAE working paper / Centre for the Study of African Economies
1
California management review
1
DNB working paper
1
Discussion papers / CEPR
1
EBA staff paper series
1
Journal of African economies
1
Journal of banking & finance
1
Journal of economic growth
1
Journal of financial services research : JFSR
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
National Institute economic review
1
Small business economics : an entrepreneurship journal
1
The journal of development studies
1
The review of financial studies
1
Working paper / National Bureau of Economic Research, Inc.
1
more ...
less ...
Source
All
ECONIS (ZBW)
58
Showing
1
-
10
of
58
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Aligning identity and strategy : corporate branding at British Airways in the late 20th century
Balmer, John M. T.
;
Stuart, Helen
;
Greyser, Stephen A.
- In:
California management review
51
(
2008/09
)
3
,
pp. 6-23
Persistent link: https://www.econbiz.de/10003907463
Saved in:
2
Perceived corporate identity/strategy dissonance : triggers and managerial responses
He, Hong-Wei
;
Balmer, John M. T.
- In:
Journal of general management
33
(
2007/08
)
1
,
pp. 71-91
Persistent link: https://www.econbiz.de/10003603249
Saved in:
3
The shared management and ownership of corporate brands : the case of Hilton
Balmer, John M. T.
;
Thomson, Irene
- In:
Journal of general management
34
(
2008/09
)
4
,
pp. 15-37
Persistent link: https://www.econbiz.de/10003855240
Saved in:
4
Strategic corporate brand alignment : perspectives from identity based views of corporate brands
Balmer, John M. T.
- In:
European journal of marketing : EJM
46
(
2012
)
7/8
,
pp. 1064-1092
Persistent link: https://www.econbiz.de/10009572839
Saved in:
5
Corporate heritage identities, corporate heritage brands and the multiple heritage identities of the British monarchy
Balmer, John M. T.
- In:
European journal of marketing : EJM
45
(
2011
)
9/10
,
pp. 1380-1398
Persistent link: https://www.econbiz.de/10009378660
Saved in:
6
Corporate marketing myopia and the inexorable rise of a corporate marketing logic : perspectives from identity-based views of the firm
Balmer, John M. T.
- In:
European journal of marketing : EJM
45
(
2011
)
9/10
,
pp. 1329-1352
Persistent link: https://www.econbiz.de/10009378693
Saved in:
7
Corporate identity, corporate identity scholarship and Wally Olins (1930 - 2014)
Balmer, John M. T.
- In:
Corporate communications : an international journal
20
(
2015
)
1
,
pp. 4-10
Persistent link: https://www.econbiz.de/10010513901
Saved in:
8
Corporate heritage identity stewardship : a corporate marketing perspective
Burghausen, Mario
;
Balmer, John M. T.
- In:
European journal of marketing : EJM
49
(
2015
)
1/2
,
pp. 22-61
Persistent link: https://www.econbiz.de/10010519636
Saved in:
9
Introducing organisational heritage : linking corporate heritage, organisational identity and organisational memory
Balmer, John M. T.
;
Burghausen, Mario
- In:
The journal of brand management : an international journal
22
(
2015
)
5
,
pp. 385-411
Persistent link: https://www.econbiz.de/10011350097
Saved in:
10
Explicating corporate heritage, corporate heritage brands and organisational heritage
Balmer, John M. T.
;
Burghausen, Mario
- In:
The journal of brand management : an international journal
22
(
2015
)
5
,
pp. 364-384
Persistent link: https://www.econbiz.de/10011350116
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->