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Principles of marketing
Kurtz, David L.; Boone, Louis E. - 2006 - 12., Internat. student ed.
Persistent link: https://www.econbiz.de/10004862630
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Contemporary marketing
Boone, Louis E.; Kurtz, David L. - 2006 - 12. ed.
Persistent link: https://www.econbiz.de/10004831042
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Principles of marketing
Kurtz, David L.; Boone, Louis E. - 2012 - 15., internat. ed.
Persistent link: https://www.econbiz.de/10008968695