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Marketing (as) rhetoric : paradigms, provocations, and perspectives
Brown, Stephen; Hackley, Christopher E.; Hunt, Shelby D.; … - In: Journal of marketing management : MM 34 (2018) 15/16, pp. 1336-1378
Persistent link: https://www.econbiz.de/10011988070
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Upside potential of hedge funds as a predictor of future performance
Bali, Turan G.; Brown, Stephen J.; Caglayan, Mustafa O. - In: Journal of banking & finance 98 (2019), pp. 212-229
Persistent link: https://www.econbiz.de/10012162272
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"Don't forget the fruit gums, chum" : marketing under erasure and renewal
Patterson, Anthony; Bradshaw, Alan; Brown, Stephen - In: Marketing theory 8 (2008) 4, pp. 449-463
Persistent link: https://www.econbiz.de/10003793797
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Systematic risk and the cross section of hedge fund returns
Bali, Turan G.; Brown, Stephen J.; Caglayan, Mustafa O. - In: Journal of financial economics 106 (2012) 1, pp. 114-131
Persistent link: https://www.econbiz.de/10009666668
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Interpreting Brown and Hackley (2012) : from History to the histories of marketing theory and practice
Tadajewski, Mark - In: Journal of historical research in marketing 4 (2012) 2, pp. 316-323
Persistent link: https://www.econbiz.de/10009561214
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What do I have to do to get noticed around here? : a comment on Brown and Hackley (2012): "The greatest showman on earth: is Simon Cowell P. T. Barnum reborn?"
Richardson, Alan J. - In: Journal of historical research in marketing 4 (2012) 2, pp. 309-315
Persistent link: https://www.econbiz.de/10009561218
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The greatest showman on earth : is Simon Cowell P. T. Barnum reborn?
Brown, Stephen; Hackley, Christopher E. - In: Journal of historical research in marketing 4 (2012) 2, pp. 290-308
Persistent link: https://www.econbiz.de/10009561220
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Do hedge funds exposures to risk factors predict their future returns?
Bali, Turan G.; Brown, Stephen J.; Caglayan, Mustafa O. - In: Journal of financial economics 101 (2011) 1, pp. 36-68
Persistent link: https://www.econbiz.de/10009242998
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The X-Factor enigma : Simon Cowell and the marketization of existential liminality
Hackley, Christopher E.; Brown, Stephen; Tiwsakul, Amy … - In: Marketing theory 12 (2012) 4, pp. 451-469
Persistent link: https://www.econbiz.de/10009697257
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Does industry timing ability of hedge funds predict their future performance, survival, and fund flows?
Bali, Turan G.; Brown, Stephen J.; Caglayan, Mustafa O.; … - In: Journal of financial and quantitative analysis : JFQA 56 (2021) 6, pp. 2136-2169
Persistent link: https://www.econbiz.de/10012618504