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If the noise coming from next door were loud music, you'd do something about It using mass media campaigns encouraging bystander intervention to stop partner violence
Cismaru, Magdalena; Jensen, Gitte; Lavack, Anne M. - In: Journal of advertising : official publication of the … 39 (2010) 4, pp. 69-82
Persistent link: https://www.econbiz.de/10008860328
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Social marketing for a sustainable environment
Peattie, Sue; Peattie, Kenneth J. - In: The SAGE handbook of social marketing, (pp. 343-358). 2011
Persistent link: https://www.econbiz.de/10009380547
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The social marketing mix - a critical review
Peattie, Kenneth J.; Peattie, Sue - In: The SAGE handbook of social marketing, (pp. 152-166). 2011
Persistent link: https://www.econbiz.de/10009380680
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Social marketing as transformational marketing in public services : the case of project Bernie
Peattie, Sue; Peattie, Kenneth J.; Thomas, Robyn - In: Public management review 14 (2012) 7, pp. 987-1010
Persistent link: https://www.econbiz.de/10009697330
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Behavioral change starts in the family : the role of family communication and implications for social marketing
Aleti, Torgeir; Brennan, Linda - In: Journal of nonprofit & public sector marketing 23 (2011) 4, pp. 367-386
Persistent link: https://www.econbiz.de/10009411302
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Social marketing and behaviour change: where to from here?
Brennan, Linda; Binney, Wayne; Parker, Lukas; Aleti, Torgeir - In: Social marketing and behaviour change : models, theory …, (pp. 331-335). 2014
Persistent link: https://www.econbiz.de/10010477238
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Social change models in social marketing
Brennan, Linda; Binney, Wayne; Parker, Lukas; Aleti, Torgeir - In: Social marketing and behaviour change : models, theory …, (pp. 279-316). 2014
Persistent link: https://www.econbiz.de/10010477242
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‘Buying’ or ‘consumer’ behaviour decision models
Brennan, Linda; Binney, Wayne; Parker, Lukas; Aleti, Torgeir - In: Social marketing and behaviour change : models, theory …, (pp. 225-267). 2014
Persistent link: https://www.econbiz.de/10010477246
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Multi-theory models
Brennan, Linda; Binney, Wayne; Parker, Lukas; Aleti, Torgeir - In: Social marketing and behaviour change : models, theory …, (pp. 181-198). 2014
Persistent link: https://www.econbiz.de/10010477256
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Case study: meso-macro level theory : DrinkWise ; investing in generational social change
Previte, Josephine; Brennan, Linda; Scott, John - In: Social marketing and behaviour change : models, theory …, (pp. 156-175). 2014
Persistent link: https://www.econbiz.de/10010477258