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~person:"Buse, Stephan"
~subject:"Irland"
~type_genre:"Konferenzschrift"
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The XXV ISPIM Conference Innovation for Sustainable Economy & Society, Dublin, Ireland on 8-11 June 2014
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Working paper / Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
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Global
innovation
strategies of German hidden champions in key emerging markets : this paper was presented at the XXV ISPIM Conference -
Innovation
for Sustainable Economy & Societ...
Buse, Stephan
;
Tiwari, Rajnish
-
2014
-
[Elektronische Ressource]
Aim of this study is to analyse product-related
innovation
strategies of German Hidden Champions (globally leading, mid … seek affordable excellence in products (frugal
innovation
). …
Persistent link: https://www.econbiz.de/10010376001
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