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Portfolio management for new products
Cooper, Robert G.; Edgett, Scott J.; Kleinschmidt, Elko - 1998 - 1. print.
Persistent link: https://www.econbiz.de/10004359455
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Product development for the service sector : lessons from market leaders
Cooper, Robert G.; Edgett, Scott J. - 1999 - 1. print.
Persistent link: https://www.econbiz.de/10004586375
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Winning at new products : accelerating the process from idea to launch
Cooper, Robert G. - 2001 - 3. ed., 1. pr.
Persistent link: https://www.econbiz.de/10004613127
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Top oder Flop in der Produktentwicklung : Erfolgsstrategien: von der Idee zum Launch
Cooper, Robert G. - 2002 - 1. Aufl.
Persistent link: https://www.econbiz.de/10004782407
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Lean, rapid and profitable new product development
Cooper, Robert G.; Edgett, Scott J. - 2005
Persistent link: https://www.econbiz.de/10004872018
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Product leadership : creating and launching superior new products
Cooper, Robert G. - 1999
Persistent link: https://www.econbiz.de/10004230555
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Portfolio management for new products
Cooper, Robert G.; Edgett, Scott J.; Kleinschmidt, Elko - 2001 - 2. ed.
Persistent link: https://www.econbiz.de/10004703617
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Top oder Flop in der Produktentwicklung : Erfolgsstrategien: von der Idee zum Launch
Cooper, Robert G. - 2010 - 2. Aufl., Sonderausg.
Persistent link: https://www.econbiz.de/10008750390
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Winning at new products : creating value through innovation
Cooper, Robert G. - 2011 - 4. ed., completely rev. and updated
Persistent link: https://www.econbiz.de/10009173131