The objectives of this study were to examine a conceptual model of information disclose and customer loyalty with respect to the sensitive level of information, perceived control, privacy concern, and perceived value of a loyalty. Data for the study were collected using an online survey...

Factors that would affect customization process satisfaction were rarely examined to date. In this study, I investigated the effects of choice variety and specification type on consumers responses (process satisfaction, perceived control, regret, and frustration) to the customization process in...