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~person:"Dev, Chekitan S."
~type_genre:"Aufsatz in Zeitschrift"
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Dev, Chekitan S.
Hamilton, Rebecca W.
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Journal of marketing research : JMR
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Which feature increase customer retention?
Hamilton, Rebecca W.
;
Rust, Roland T.
;
Dev, Chekitan S.
- In:
MIT sloan management review
58
(
2017
)
2
,
pp. 79-84
Persistent link: https://www.econbiz.de/10011628560
Saved in:
2
Return on service amenities
Hamilton, Rebecca W.
;
Rust, Roland T.
;
Wedel, Michel
; …
- In:
Journal of marketing research : JMR
54
(
2017
)
1
,
pp. 96-110
Persistent link: https://www.econbiz.de/10011650436
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