//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Diller, Hermann"
~person:"Godefroid, Peter"
~type_genre:"Reference book"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
A NORMATIVE APPROACH TO THE OP...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing
2
Deutsch
1
Deutschland
1
Englisch
1
Englisch (Sprache)
1
English (Language)
1
German
1
Germany
1
International
1
Theorie
1
Theory
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Reference book
Konferenzschrift
6
Collection of articles of several authors
5
Sammelwerk
5
Aufsatz im Buch
4
Book section
4
Enzyklopädie
4
Wörterbuch
4
Aufsatzsammlung
3
Graue Literatur
3
Lehrbuch
3
Non-commercial literature
3
Textbook
3
Conference proceedings
2
Festschrift
2
Nachschlagewerk
2
Article in journal
1
Aufsatz in Zeitschrift
1
Bibliografie
1
Dictionary (multilingual)
1
Fallstudiensammlung
1
Mehrsprachiges Wörterbuch
1
more ...
less ...
Language
All
German
2
Author
All
Diller, Hermann
Godefroid, Peter
Koschnick, Wolfgang J.
14
Pepels, Werner
6
Geml, Richard
3
Lauer, Hermann
3
Zentes, Joachim
3
Bruhn, Manfred
2
Cooper, Cary
2
Doyle, Charles
2
Hennig, Alexander
2
Hesse, Jürgen
2
Ostrow, Rona
2
Poth, Gudrun S.
2
Poth, Ludwig G.
2
Schneider, Willy
2
Anderson, Paul F.
1
Argyris, Chris
1
Baker, Michael John
1
Bennett, Peter D.
1
Berger, Arthur Asa
1
Birkhölzer, Jürgen
1
Brickau, Ralf
1
Brickau, Ralf A.
1
Bühler, Maria
1
Clemente, Mark N.
1
Collin, Peter H.
1
Dacko, Scott G.
1
Folsom, W. Davis
1
Geisbüsch, Hans-Georg
1
Govoni, Norman A.
1
Govoni, Norman A. P.
1
Harris, Phil
1
Hudetz, Kai
1
Imber, Jane
1
Ivanovic, A.
1
Jefkins, Frank W.
1
Kaapke, Andreas
1
Koster, John
1
Kotler, Philip
1
more ...
less ...
Institution
All
Deutscher Marketing-Verband
1
Published in...
All
Fortis FH
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Marketing
pur
Diller, Hermann
(
ed.
)
-
1992
Persistent link: https://www.econbiz.de/10000088512
Saved in:
2
Internationales
Marketing
-Lexikon
Waarts, Eric
;
Koster, John
;
Lamperjee, Nicolas
;
Peelen, Ed
-
Deutscher Marketing-Verband
-
1998
Persistent link: https://www.econbiz.de/10000986340
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->