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~person:"Eggers, Fabian"
~person:"Kraus, Sascha"
~subject:"Branding"
~type_genre:"Aufsatz in Zeitschrift"
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Marketing
and family firms : theoretical roots, research trajectories, and themes
Beliaeva, Tatiana
;
Ferasso, Marcos
;
Kraus, Sascha
; …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 66-79
Persistent link: https://www.econbiz.de/10013184956
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