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~person:"Feng, Jie"
~subject:"Human capital"
~subject:"Kfz-Industrie"
~subject:"USA"
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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The resource-based view of the firm, human resources, and human capital : progress and prospects
Gerhart, Barry A.
;
Feng, Jie
- In:
Journal of management
47
(
2021
)
7
,
pp. 1796-1819
Persistent link: https://www.econbiz.de/10012608981
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2
Is online word of mouth higher for new models or redesigns? : an investigation of the automobile industry
Feng, Jie
;
Papatla, Purushottam
- In:
Journal of interactive marketing : a quarterly …
26
(
2012
)
2
,
pp. 92-101
Persistent link: https://www.econbiz.de/10009558963
Saved in:
3
Advertising : stimulant or suppressant of online word of mouth?
Feng, Jie
;
Papatla, Purushottam
- In:
Journal of interactive marketing : a quarterly …
25
(
2011
)
2
,
pp. 75-84
Persistent link: https://www.econbiz.de/10009129701
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