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Ganesh B. E.
Jain, Varsha
83
Roy, Subhadip
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Trivedi, Rohit
14
Ambika, Anupama
10
Daswani, Aarzoo
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Belk, Russell W.
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Merchant, Altaf
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Teichert, Thorsten
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Sheth, Jagdish N.
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Chauhan, Dhruvinkumar
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Dwivedi, Yogesh K.
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Jagani, Khyati
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Pich, Christopher
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Rana, Pragati
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Roy, Gourav
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Salunke, Parth
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Schultz, Don E.
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Shin, Hyunju
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Balakrishnan, Janarthanan
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Bansal, Amrita
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Behl, Abhishek
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Dutt, Ashutosh
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E, Ganesh B.
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Ganesh, B. E.
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Hardeck, Dirk
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Hughes, David Laurie
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Krishna, Rajneesh
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International journal of Indian culture and business management
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International journal of management concepts and philosophy : IJMCP
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Middle East journal of management : MEJM
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South Asian journal of management : SAJM
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ECONIS (ZBW)
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Understanding the role of sweet and bitter eWoM on purchase behaviour of Indian consumers for a technological product
Jain, Varsha
;
Arora, Jasbeersingh
;
Ganesh B. E.
; …
- In:
Middle East journal of management : MEJM
3
(
2016
)
2
,
pp. 144-163
Persistent link: https://www.econbiz.de/10011636849
Saved in:
2
Discovering the factors influencing the decision making among Generation Y for luxury and premium spas
Jain, Varsha
;
Naik, Aastha
;
Ganesh B. E.
- In:
International journal of Indian culture and business …
19
(
2019
)
4
,
pp. 509-528
Persistent link: https://www.econbiz.de/10012209430
Saved in:
3
Factors affecting the brand image of Yoga : perceptions of consumers and instructors
Jain, Varsha
;
Shah, Hardeek S.
;
Ganesh B. E.
- In:
South Asian journal of management : SAJM
25
(
2018
)
4
,
pp. 150-172
Persistent link: https://www.econbiz.de/10012011638
Saved in:
4
Discovering surrogate branding via online image development : a case from India
Jain, Varsha
;
Kitchen, Philip J.
;
Ganesh B. E.
;
Garg, …
- In:
International journal of management concepts and …
12
(
2019
)
3
,
pp. 342-359
Persistent link: https://www.econbiz.de/10012105416
Saved in:
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