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~person:"Ghose, Anindya"
~person:"Jansen, Bernard J."
~subject:"Internet marketing"
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Internet marketing
Electronic Commerce
27
E-commerce
25
Internet
23
Online retailing
14
Online-Handel
14
Online-Marketing
12
electronic commerce
9
Consumer behaviour
8
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econometrics
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electronic markets
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Ghose, Anindya
Jansen, Bernard J.
Lammenett, Erwin
16
Kollmann, Tobias
14
Chaffey, Dave
13
Dwivedi, Yogesh Kumar
8
Goldfarb, Avi
8
Law, Chun Hung Roberts
8
Ahuja, Vandana
7
D'Annunzio, Anna
7
Fritz, Wolfgang
7
Loginova, Oksana
7
Russo, Antonio
7
Bonatti, Alessandro
6
Decarolis, Francesco
6
Lambrecht, Anja
6
Moran, Mike
6
Olbrich, Rainer
6
Qiu, Liangfei
6
Ratten, Vanessa
6
Schultz, Carsten D.
6
Schumann, Jan Hendrik
6
Strauss, Judy
6
Tan, Yong
6
Theobald, Elke
6
Wirtz, Bernd W.
6
Alleman, James H.
5
Dinerstein, Michael
5
Einav, Liran
5
Guo, Xiaolong
5
Heinemann, Gerrit
5
Levin, Jonathan
5
Lobel Trong Thuy Tran
5
Martínez-López, Francisco J.
5
Pavenkov, Oleg
5
Rubtcova, Mariia
5
Sabatini, Fabio
5
Smith, Paul R.
5
Sundaresan, Neel
5
Thaichon, Park
5
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Information systems research : ISR
2
International journal of electronic business
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
International journal of internet marketing and advertising : IJIMA
1
Journal of business research : JBR
1
Journal of retailing and consumer services
1
Marketing letters : a journal of research in marketing
1
NET Institute Working Paper
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Rotman School of Management Working Paper
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ECONIS (ZBW)
12
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1
The digital sin city : an empirical study of Craigslist’s impact on prostitution trends
Chan, Jason
;
Mojumder, Probal
;
Ghose, Anindya
- In:
Information systems research : ISR
30
(
2019
)
1
,
pp. 219-238
Persistent link: https://www.econbiz.de/10012038221
Saved in:
2
How do firms make money selling digital goods online?
Lambrecht, Anja
;
Goldfarb, Avi
;
Bonatti, Alessandro
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 331-341
Persistent link: https://www.econbiz.de/10010401317
Saved in:
3
Examining the impact of ranking on consumer behavior and search engine revenue
Ghose, Anindya
;
Ipeirotis, Panagiotis G.
;
Li, Beibei
- In:
Management science : journal of the Institute for …
60
(
2014
)
7
,
pp. 1632-1654
Persistent link: https://www.econbiz.de/10010399512
Saved in:
4
An empirical analysis of search engine advertising : sponsored search in electronic markets
Ghose, Anindya
;
Yang, Sha
- In:
Management science : journal of the Institute for …
55
(
2009
)
10
,
pp. 1605-1622
Persistent link: https://www.econbiz.de/10003908961
Saved in:
5
Special issue: Sponsored search
Jansen, Bernard J.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003717223
Saved in:
6
Sponsored search: an overview of the concept, history, and technology
Jansen, Bernard J.
;
Mullen, Tracy
- In:
International journal of electronic business
6
(
2008
)
2
,
pp. 114-131
Persistent link: https://www.econbiz.de/10003717227
Saved in:
7
An Empirical Analysis of Search Engine Advertising : Sponsored Search in Electronic Markets
Ghose, Anindya
;
Yang, Sha
-
2014
The phenomenon of sponsored search advertising – where advertisers pay a fee to
Internet
search engines to be displayed …
Persistent link: https://www.econbiz.de/10014048240
Saved in:
8
Creating and detecting fake reviews of online products
Salminen, Joni
;
Kandpal, Chandrashekhar
;
Kamel, Ahmed …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013209474
Saved in:
9
How Do Firms Make Money Selling Digital Goods Online?
Lambrecht, Anja
-
2014
research including implications for firms' revenues models from the increasing importance of the mobile
internet
…
Persistent link: https://www.econbiz.de/10013061903
Saved in:
10
Machine learning approach to auto-tagging online content for content marketing efficiency : a comparative analysis between methods and content type
Salminen, Joni
;
Yoganathan, Vignesh
;
Corporan, Juan
; …
- In:
Journal of business research : JBR
101
(
2019
),
pp. 203-217
Persistent link: https://www.econbiz.de/10012103246
Saved in:
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