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~person:"Green, Paul E."
~subject:"Vereinigte Staaten"
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Vereinigte Staaten
Marktforschung
39
Market research
15
Conjoint analysis
6
Conjoint-Analyse
6
Marketing
6
Theorie
6
Theory
6
Marketing theory
5
Marketingtheorie
5
Methodologie
3
Verbraucher
3
Absatz
2
Betriebswirtschaftliche Entscheidungen
2
Marketing management
2
Marketingforschung
2
Marketingmanagement
2
Multivariate Analyse
2
Multivariate analysis
2
Paul E. Green
2
USA
2
United States
2
Absatzplanung
1
Absatzpolitik
1
Bayes-Statistik
1
Bayesian inference
1
Betriebswirtschaftliche Entscheidung
1
Bibliometrics
1
Bibliometrie
1
Chicago
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Cluster analysis
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Clusteranalyse
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Conjoint Measurement
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Consumer behaviour
1
Datenverarbeitung
1
Decision
1
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1
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Hand- und Lehrbücher, Nachschlagewerke
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4
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Green, Paul E.
Linden, Fabian
12
Ferber, Robert
10
Uri, Pierre
8
Franko, Lawrence G.
7
Gainsbrugh, Martin R.
6
Hewson, John
6
Kassalow, Everett M.
6
Kindleberger, Charles Poor
6
Klopstock, Fred H.
6
Kotler, Philip
6
Robertson, Thomas S.
6
Sakakibara, Eisuke
6
Altman, Oscar L.
5
Birrenbach, Kurt
5
Boyd, Harper W.
5
Kissinger, Henry
5
Newman, Joseph W.
5
Staelin, Richard
5
Stevenson, Fred
5
Triffin, Robert
5
Wales, Hugh G.
5
Westfall, Ralph
5
Wind, Yoram
5
Adams, Walter
4
Baade, Fritz
4
Bailey, Earl L.
4
Bass, Frank M.
4
Blankenship, Albert Breneman
4
Calleo, David P.
4
Czempiel, Ernst-Otto
4
Darden, William R.
4
Duncan, Delbert J.
4
Dunning, Jonh H.
4
Gerstenberger, Wolfgang
4
Grabendorff, Wolf
4
Heidenheimer, Arnold J.
4
Hellmann, Rainer
4
Huntley, James Robert
4
Katona, George
4
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Journal of marketing research : JMR
2
Journal of retailing
1
Management science : journal of the Institute of Management Sciences ; application and theory
1
Prentice-Hall International Series in Management
1
Prentice-Hall international series in management
1
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ECONIS (ZBW)
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1
Research for marketing decisions
Green, Paul E.
;
Tull, Donald S.
-
1970
-
2 ed.
Persistent link: https://www.econbiz.de/10002540024
Saved in:
2
Research for marketing decisions
Green, Paul E.
;
Tull, Donald S.
-
1975
-
3. ed.
Persistent link: https://www.econbiz.de/10014367411
Saved in:
3
Household correlates of purchase price for grocery products
Frank, Ronald E.
;
Green, Paul E.
;
Sieber jr., Harry F.
- In:
Journal of marketing research : JMR
4
(
1967
)
1
,
pp. 54-58
Persistent link: https://www.econbiz.de/10002209665
Saved in:
4
Cluster analysis in test market selection
Green, Paul E.
;
Frank, Ronald E.
;
Robinson, Patrick J.
- In:
Management science : journal of the Institute of …
13
(
1967
)
8
,
pp. B387-B400
Persistent link: https://www.econbiz.de/10002539417
Saved in:
5
Consumer evaluation of discount cards
Green, Paul E.
;
Carmone, Frank J.
;
Wind, Yoram
- In:
Journal of retailing
49
(
1973/74
)
1
,
pp. 10-22
Persistent link: https://www.econbiz.de/10002539477
Saved in:
6
On the analysis of qualitative data in marketing research
Green, Paul E.
;
Carmone, Frank J.
;
Wachspress, David P.
- In:
Journal of marketing research : JMR
14
(
1977
)
1
,
pp. 52-59
Persistent link: https://www.econbiz.de/10002539947
Saved in:
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