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Configuration and coordination of international marketing activities
Schmid, Stefan; Grosche, Philipp; Mayrhofer, Ulrike - In: International business review : the official journal of … 25 (2016) 2, pp. 535-547
Persistent link: https://www.econbiz.de/10011448043
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Focus on corporate culture and networks : how automotive companies successfully coordinate their activities across borders ; a survey of the automotive industry
Schmid, Stefan; Grosche, Philipp; Bernhart, Wolfgang; … - 2011
Persistent link: https://www.econbiz.de/10008990608
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Management internationaler Wertschöpfung in der Automobilindustrie : Strategie, Struktur und Kultur
Schmid, Stefan - 2008
Persistent link: https://www.econbiz.de/10014447982
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Managing the international value chain in the automotive industry : strategy, structure, and culture
Schmid, Stefan - 2008
Persistent link: https://www.econbiz.de/10014301743