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~person:"Gustafsson, Anders"
~subject:"Produktmanagement"
~subject:"Qualitätsmanagement"
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Customer retention in the automotive industry : quality, satisfaction and loyalty
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From value-orientated quality improvement to customer satisfaction : a case study for passenger cars
Herrmann, Andreas
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Customer retention in the automotive industry : …
,
(pp. 93-115)
.
1997
Persistent link: https://www.econbiz.de/10001299164
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