//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Helgert, Joseph P."
~subject:"Werbung"
~type_genre:"Bibliographie"
~type_genre:"Bibliography included"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Modeling Coupon Values for Rea...
Similar by subject
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Werbung
Advertising
1
Case studies
1
Fallstudiensammlung
1
Japan
1
Marketingstrategie
1
USA
1
United States
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Bibliographie
Bibliography included
Language
All
English
1
Author
All
Helgert, Joseph P.
Bruhn, Manfred
3
Kroeber-Riel, Werner
3
Arens, William F.
2
Deimel, Klaus
2
Esch, Franz-Rudolf
2
Jhally, Sut
2
Kloss, Ingomar
2
Leiss, William
2
Schaefer, David H.
2
Schürmann, Uwe
2
Werner, Brigitte
2
Alozie, Emmanuel C.
1
Bamler, Gunther
1
Barth, Klaus
1
Bau, Axel
1
Bauer, Hans H.
1
Bovelet, Rainer
1
Buschmann, Vera
1
Böcker, Franz
1
Cuno, Steve
1
Dichtl, Erwin
1
Diller, Hermann
1
Donnerstag, Joachim
1
Erdtmann, Stefan L.
1
Federhoff-Rink, Gerlind
1
Fuchs, Wolfgang
1
Geppert, Kurt
1
Ghazizadeh, Ulrich R.
1
Hammond, James
1
Hartwig, Stefan
1
Hatje, Armin
1
Haucap, Justus
1
Heidel, Thomas
1
Henn, Burkhard
1
Henthorn, Cynthia Lee
1
Hets, Johannes G.
1
Hillebrand, Rainer
1
Höflich, Joachim R.
1
Israel, Doron
1
more ...
less ...
Source
All
USB Cologne (EcoSocSci)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Comparing and contrasting marketing assumptions and
advertising
strategies in Japan and the United States : case studies
Helgert, Joseph P.
-
2005
Persistent link: https://www.econbiz.de/10004894853
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->