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~person:"Kotler, Philip"
~type_genre:"Sammlung"
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Virtuelle Stimuli für Kundente...
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Planned social change and the diffusion of innovation
Zaltman, Gerald
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Bagozzi, Richard P.
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Andreasen, Alan R.
; …
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2018
Persistent link: https://www.econbiz.de/10011899968
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Legends in marketing
Kotler, Philip
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2012
Persistent link: https://www.econbiz.de/10009503416
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