"We have continued to evolve the structure and content of this textbook in step with the rapidly changing world of international business. This includes completely revising several key chapters, including Chapter 6, on International Trade. This is entirely updated and includes new case studies...

There is a great deal of practice, discussion, and writing about strategy, but little investigation of the processes by which strategies actually form in organizations. This book shares the results of Henry Mintzberg's investigation into this, conducted over several decades, using case studies...