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Over twenty years research on cognitive biases and limitations has built a strong case for managers not to use their judgement if a suitable formula or model is available. Much of this work was built on research demonstrating that in an environment where the judgemental cues are well...
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Forecasts of demand are crucial to drive supply chains and enterprise resource planning systems. Usually, well-known univariate methods that work automatically such as exponential smoothing are employed to accomplish such forecasts. The traditional Supply Chain relies on a decentralized system...
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Sales forecasting is becoming increasingly complex, due to a range of factors, such as the shortening of product life cycles, increasingly competitive markets, and aggressive marketing. Often, forecasts are produced using a Forecasting Support System that integrates univariate statistical...
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