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Barriers to Marketing Development in the Barristers’ Profession

Harris, Lloyd C.; Piercy, Nigel F. - In: The Service Industries Journal 18 (1998) 4, pp. 19-37

This paper focuses on the marketing of professional services, and on the very specific context of barristers in the British legal professions. We examine the background provided by this sector of professional services, and then present the results of a set of qualitative investigations into the...

Persistent link: https://www.econbiz.de/10010620648

Market orientation and retail operatives' expectations

Piercy, Nigel F.; Harris, Lloyd C.; Lane, Nikala - In: Journal of Business Research 55 (2002) 4, pp. 261-273

Persistent link: https://www.econbiz.de/10005473989

Market orientation is free: the real costs of becoming market-led

Harris, Lloyd C.; Piercy, Nigel F. - In: Management decision : MD 35 (1997) 1-2, pp. 33-39

Persistent link: https://www.econbiz.de/10006584180

A Contingency Approach to Market Orientation: Distinguishing Behaviours, Systems, Structures, Strategies and Performance Characteristics

Harris, Lloyd C.; Piercy, Nigel F. - In: Journal of marketing management : MM 15 (1999) 7, pp. 617-646

Persistent link: https://www.econbiz.de/10006986979

Market orientation and retail operatives' expectations

Piercy, Nigel F.; Harris, Lloyd C.; Lane, Nikala - In: Journal of business research : JBR 55 (2002) 4, pp. 261-274

Persistent link: https://www.econbiz.de/10006723918

Number 2 - Management behavior and barriers to market orientation in retailing companies

Harris, Lloyd C.; Piercy, Nigel F. - In: The journal of services marketing 13 (1999) 2-3, pp. 113-131

Persistent link: https://www.econbiz.de/10007338122

Barriers to Marketing Development in the Barristers' Profession

Harris, Lloyd C.; Piercy, Nigel F. - In: The service industries journal 18 (1998) 4, pp. 19-37

Persistent link: https://www.econbiz.de/10007348812