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~person:"Rajagopal"
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Consumer behaviour
54
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53
Mexico
51
Mexiko
49
Einzelhandel
10
Retail trade
10
Brand image
9
Brand management
9
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consumer behaviour
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Markenartikel
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CSR
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Corporate social responsibility
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India
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corporate social responsibility
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Customer value
4
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Rajagopal
Han, Heesup
166
Mattila, Anna S.
136
Whitehead, John C.
136
Belk, Russell W.
134
Scarpa, Riccardo
133
Lusk, Jayson L.
130
Lustig, Nora
125
Hanley, Nick
122
Alberini, Anna
120
Phau, Ian
119
Grunert, Klaus G.
117
Simonis, Udo E.
114
Nayga, Rodolfo M. <Jr.>
108
Maloney, William F.
106
Bateman, Ian
105
Nijkamp, Peter
97
Septianto, Felix
96
Huber, Frank
93
Loureiro, Sandra Maria Correia
93
Dwivedi, Yogesh K.
92
Taylor, J. Edward
92
Agarwal, Sumit
91
Herrmann, Andreas
90
Wansink, Brian
90
Foxall, Gordon R.
87
Carlsson, Frederik
84
Grewal, Dhruv
84
Loomis, John B.
84
Wiedmann, Klaus-Peter
84
Hanson, Gordon H.
83
Gierl, Heribert
82
Khare, Arpita
82
Bauer, Hans H.
81
Law, Rob
81
Campos-Vázquez, Raymundo M.
80
Karlan, Dean
80
Sheth, Jagdish N.
80
Siebert, Horst
80
Sutter, Matthias
80
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EconWPA
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Escuela de Graduados en Administración Pública y Políticas Públicas (EGAP), Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM)
1
IGI Global
1
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International journal of business competition and growth : IJBCG
15
International journal of business innovation and research
8
International journal of business excellence
5
International journal of business innovation and research : IJBIR
3
International journal of leisure and tourism marketing : IJLTM
3
International journal of productivity and quality management : IJPQM
3
International journal of services and operations management
3
Springer eBook Collection
3
2007 Business & Economics Society International Conference ; Vol. 2
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
2
International Journal of Economics and Business Research
2
International journal of economics and business research
2
Journal of transnational management : the official journal of the International Management Development Association
2
Microeconomics
2
Premier reference source
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SpringerLink / Bücher
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Business analytics and cyber security management in organizations
1
Consumer Behavior Collection
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Dexterity in global business : a cross-dimensional analysis
1
Global Business and Economics Review
1
Global business & economics review
1
Global economic studies series
1
International journal of business excellence : IJBEX
1
International journal of business performance management
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of emerging markets
1
International journal of energy sector management : IJESM
1
International journal of entrepreneurship and small business
1
International journal of logistics systems and management
1
International journal of management practice : IJMP
1
International journal of retail & distribution management
1
International journal of services and operations management : IJSOM
1
Journal of Asia Pacific business
1
Journal of customer behaviour
1
Journal of food products marketing
1
Journal of international consumer marketing
1
Journal of promotion management : JPM
1
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
1
Latin American political, economic, and security issues
1
Marketing Working Papers
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ECONIS (ZBW)
78
RePEc
6
OLC EcoSci
2
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1
Consumer preferences for green power in
Mexico
Reyes-Mercado, Pável
;
Rajagopal
- In:
International journal of business innovation and research
8
(
2014
)
2
,
pp. 210-224
Persistent link: https://www.econbiz.de/10010400537
Saved in:
2
Brand literacy and knowledge transfer process : analysis of purchase intentions among consumers in
Mexico
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of business innovation and research
16
(
2018
)
3
,
pp. 302-323
Persistent link: https://www.econbiz.de/10011955930
Saved in:
3
Brand competition, peer influence, and purchase intentions towards fashion apparel in
Mexico
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of business excellence
12
(
2017
)
3
,
pp. 386-412
Persistent link: https://www.econbiz.de/10011801569
Saved in:
4
Impact of consumer education and knowledge on purchase intentions within services industry : a study of symbiotic analysis in
Mexico
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of services and operations …
35
(
2020
)
1
,
pp. 58-77
Persistent link: https://www.econbiz.de/10012178614
Saved in:
5
Arousal and merriment as decision drivers among young consumers
Rajagopal
- In:
Journal of international consumer marketing
21
(
2009
)
4
,
pp. 271-283
Persistent link: https://www.econbiz.de/10003902796
Saved in:
6
Impact of radio advertisements on buying behaviour of urban commuters
Rajagopal
- In:
International journal of retail & distribution management
39
(
2011
)
7
,
pp. 480-503
Persistent link: https://www.econbiz.de/10009240868
Saved in:
7
Brand expressions in stimulating consumer behavior in
Mexico
: an empirical analysis
Rajagopal
- In:
Latin American business review : journal of the …
14
(
2014
)
1
,
pp. 29-53
Persistent link: https://www.econbiz.de/10009771560
Saved in:
8
Market analysis of growing competition in pharmaceutical industry
Cavazzani, Paola
;
Rajagopal
- In:
International journal of business competition and …
1
(
2010
)
1
,
pp. 31-44
Persistent link: https://www.econbiz.de/10009727501
Saved in:
9
Cognitive associations between advertising and brand response among consumers in
Mexico
Rajagopal
- In:
International journal of business innovation and research
6
(
2012
)
6
,
pp. 676-697
Persistent link: https://www.econbiz.de/10009675167
Saved in:
10
Effects of critical brand elements on wine purchasing behaviour in the Mexican market
Fernández Reyes, Lucía
;
Rajagopal
- In:
International journal of business competition and …
3
(
2014
)
3
,
pp. 189-212
Persistent link: https://www.econbiz.de/10010393792
Saved in:
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