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The future of marketing : critical 21st century perspectives
Kitchen, Philip J. (ed.); Sheth, Jagdish N. (contributor) - 2003 - 1. publ.
Persistent link: https://www.econbiz.de/10001702742
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Handbook of relationship marketing
Sheth, Jagdish N. (ed.) - 2000
Persistent link: https://www.econbiz.de/10001421986
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Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N. - 2010
Persistent link: https://www.econbiz.de/10003925978
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Does marketing need reform? : fresh perspectives on the future
Sheth, Jagdish N. (ed.) - 2006
Persistent link: https://www.econbiz.de/10003082071
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Handbook of relationship marketing
Sheth, Jagdish N. (contributor);  … - 2000 - Online-Ausg.
This authoritative guide to the key concepts, theories and applications of relationship marketing deals with … partnership issues among suppliers and customers, and new ways of teaching and learning relationship marketing …
Persistent link: https://www.econbiz.de/10013207905