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Überblick zum State of the Art. Es zeigt Managementinstrumente und erfolgreiche Fallstudien für Business Model Management …
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Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this book presents the most current topics relating to EC as described by a diversified team of...
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Fallstudien für Business Model Management (Verlagstext) …
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This new Edition of Electronic Commerce is a complete update of the leading graduate level/advanced undergraduate level textbook on the subject. Electronic commerce (EC) describes the manner in which transactions take place over electronic networks, mostly the Internet. It is the process of...
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Part A - Business models as a management concept -- Introduction -- The business model concept -- Business model … -- Business model innovation -- Part C - Business model management -- Introduction -- Types of business model management -- Design …This textbook on business model management explores the importance of business models as a management concept, and …
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