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This article seeks to augment our understanding of consumers' attitudes and motivations when purchasing financial products. Using insights gleaned from focus discussion groups and a quantitative survey of consumers it focuses upon understanding the extent to which consumers' attitudes and...
Persistent link: https://www.econbiz.de/10009459836
This paper explores the social dynamics by means of which market forces are enacted at the level of everyday consumption. In particular, it draws on Holt's (2002) notion that as 'unruly bricoleurs', consumers kick-start processes of market adjustment and innovation through improvising ways to...
Persistent link: https://www.econbiz.de/10009459803
Purpose – The purpose of this paper is to introduce the special issue that critically examines topics informing long-standing disputes concering the status of theory and practice in management studies. Contributions explore the character of the imputed relationship between theory and practice....
Persistent link: https://www.econbiz.de/10009465845
ABSTRACTThis study is an in-depth empirical investigation that seeks to compare consumer expectations to perceptions in the delivery of service within community banks in the southern United States. It has as its aim to develop a useful instrument to evaluate service quality by comparing consumer...
Persistent link: https://www.econbiz.de/10009465928