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There is a recent trend among manufacturers of consumer packaged goods such as Proctor & Gamble to eliminate sales promotions and replace them with everyday low prices on their products. The objective of this study is to investigate whether and how such a significant change in promotional...
Persistent link: https://www.econbiz.de/10009471385
Social interactions in a community influence perceptions and values of members of the community. Recently Web 2.0 technologies have stimulated rapid growth of online communities, where communications between participants are made much easier. It is important to study how participants' behaviors...
Persistent link: https://www.econbiz.de/10009450649
This dissertation focuses on online search as a measure of consumer interest. Internet use is at an all-time high in the United States, and according to the Pew Internet & American Life Project, 91% of Internet users use search engines to find information. Consumers' choices of search terms are...
Persistent link: https://www.econbiz.de/10009450949
The wide and growing popularity of online auctions creates enormous amounts of publicly available bid data providing an important topic for research. These data pose unique statistical challenges because of their special structures. This research focuses on methods for representing, visualizing,...
Persistent link: https://www.econbiz.de/10009450765
In recent years, the increasing popularity of eCommerce, and particularly online auctions has stirred a great amount of scholarly research, especially in information systems, economics,and marketing, but little or no attention has been received from statistics. ECommerce arrives with enormous...
Persistent link: https://www.econbiz.de/10009450766
Applying statistical tools to help understand business processes and make informed business decisions has attracted enormous amount of research interests in recent years. In this dissertation, we develop and apply data mining techniques to two sources of data, online bidding data for eBay and...
Persistent link: https://www.econbiz.de/10009450800
The U.S. National Airspace System (NAS) is inherently highly stochastic. Yet,many existing decision support tools for air traffic flow management take a deterministic approach to problem solving. In this study, we focus on the flight departure delays because such delays serve as inputs to many...
Persistent link: https://www.econbiz.de/10009450938