Guanxi, a Chinese term, which means special relationships or business connections, has been known to be a prerequisite in doing business successfully, especially in China. Today, this term is quite widely known and not only prevalent in China but is a universal phenomenon. This paper reports...

The many challenges faced today by global businesses are expected to grow in intensity and complexity as we go further into this century. Expanded global competition has become the norm rather than the exception, with an unprecedented number and variety of products available to satisfy consumer...