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Web is the powerful tool for tourism industry in economically developed countries. That mostly implies high website quality, use of Internet promotion techniques and good management of website distribution elements. However, what kinds of tourism websites characteristics are present in a country...
Persistent link: https://www.econbiz.de/10015336790
The customer focus is one of the principles of quality management in organizations whose decisions, policy and strategy are based on market analysis. The results of the analysis are then used in the introduction of innovation, planning, investment in order to positioning in the market and...
Persistent link: https://www.econbiz.de/10015336855
Contemporary approaches to the management of the company are focused on achieving long-term success of the company in its complex and changing environment. Company as part of the wider environment, must adapt to the changing environment in order to survive, growing and developing. The task of...
Persistent link: https://www.econbiz.de/10015336883
The paper examines the concept and measurement of quality of service in the hotel sector. The ratings of guests’ expectations and calculations of SERVQUAL gap (discrepancies between expectations and perceptions), has been the most reliable method in estimating the precise diagnosis of quality...
Persistent link: https://www.econbiz.de/10015336808