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The empirical likelihood cannot be used directly sometimes when an infinite dimensional parameter of interest is involved. To overcome this difficulty, the sieve empirical likelihoods are introduced in this paper. Based on the sieve empirical likelihoods, a unified procedure is developed for...
Persistent link: https://www.econbiz.de/10009455733
Valuing customers is a central issue for any commercial activity. The customer lifetime value (CLV) is the discounted value of the future profits that this customer yields to the company. In order to compute the CLV, one needs to predict the future number of transactions a customer will make and...
Persistent link: https://www.econbiz.de/10009458626
The definition and modeling of customer loyalty have been central issues in customer relationship management since many years. Recent papers propose solutions to detect customers that are becoming less loyal, also called churners. The churner status is then defined as a function of the volume of...
Persistent link: https://www.econbiz.de/10009458279
Valuing customers is a central issue for any commercial activity. The customer lifetime value (CLV) is the discounted value of the future profits that this customer yields to the company. In order to compute the CLV, one needs to predict the future number of transactions a customer will make and...
Persistent link: https://www.econbiz.de/10009458280