Showing 1 - 10 of 234
Purpose: Although the branding literature emerged during the 1940s, research relating to tourism destination branding … tourists in Chile, which reflects the lower priority the South American market has been given by the national tourism office …-branding literature by being one of the first to test the efficacy of a model of consumer-based brand equity for a tourism destination …
Persistent link: https://www.econbiz.de/10009483521
equity (CBBE) for a destination, from the perspective of residents as active participants of local tourism. It is proposed …
Persistent link: https://www.econbiz.de/10009483559
Although pivotal to the travel and tourism system, the destination is widely acknowledged to be one of the most … outbreak of Foot and Mouth Disease in 2001 and the devolution and 'regionalisation' of tourism within the UK has impacted on …
Persistent link: https://www.econbiz.de/10009429677
Airfare elasticities are crucial for policy instruments for the stakeholders of tourism industry. Modellers attempting … aim of this paper is to offer a critical analysis of the practice of computing airfare elasticities from tourism demand …
Persistent link: https://www.econbiz.de/10009429696
industries. Tourism and hospitality have dramatically changed by the ICTs and the Internet and gradually emerge as the leading …
Persistent link: https://www.econbiz.de/10009429703
were conducted with representatives of public sector Tourism Destination Management Organisations, private sector tourism …
Persistent link: https://www.econbiz.de/10009429704
This research was undertaken in the United States within two different regional airlines and examines the attitudes and behaviours of managers to operations performance measurement and review (PMR) systems during separate periods of crisis and growth. The aim and objectives were to examine...
Persistent link: https://www.econbiz.de/10009429705
This paper contributes to a better understanding the self-catering accommodation sector by considering its nature and scope within Scotland, the UK and the international context. It reviews the available literature search and also presents an exhaustive search of the Internet. The term “self...
Persistent link: https://www.econbiz.de/10009429712
376 service employees at 27 Hong Kong food service outlets were surveyed using Lee-Ross's Service Predisposition Index instrument together with the cultural values questionnaire of the Chinese Culture Connection. The objective was to examine the influence of Chinese culture upon employees'...
Persistent link: https://www.econbiz.de/10009429713
for arrivals from the 10 main markets are used. Previous studies that applied dynamic panel data sets in the tourism … competitiveness and consumer satisfaction should be rated very high in the priorities of the Australian tourism industry. …
Persistent link: https://www.econbiz.de/10009429723