Showing 1 - 10 of 342
essential tool to stimulate growth and enable firms to master the competition brought about by the forces of globalization. In … specific needs of targeted markets. All these developments are leading to the “globalization of innovation”. Based on recent …
Persistent link: https://www.econbiz.de/10009457680
Purpose ? The choice of an international market entry mode involves two critical considerations, leveraging internal competencies and managing environmental uncertainties in host countries. The purpose of the paper is to explicate how these two considerations affect the propensity to collaborate...
Persistent link: https://www.econbiz.de/10009484547
Despite its importance in the development of competitive advantage, attempts to unify diverse classifications of business-to-business relational exchange have been largely unsuccessful. We used 18 semi-structured, in-depth interviews with managers from a wide range of industries to explain the...
Persistent link: https://www.econbiz.de/10009483372
Emerging market importers are increasingly engaging in relationships with foreign suppliers. Nevertheless, characteristics of the institutional and cultural environments of countries may affect relationship behaviour. Furthermore research on relationship marketing primarily focuses on the...
Persistent link: https://www.econbiz.de/10009483556
Die japanische Wirtschaft steht seit Jahrzehnten im Ruf, ein verschlossener Markt mit hohen Handelsh?rden zu sein. Dazu ger?t Japan im Zuge der Hinwendung deutscher Firmen nach China in der Wahrnehmung der ?ffentlichkeit zunehmend in den Hintergrund. Insbesondere deutsche Mittelstandsunternehmen...
Persistent link: https://www.econbiz.de/10009485594
The objective of this written work is examination of all stages of the internationalization process, to select the most … business and the concept of internationalization, international business environment market penetration and foreign market …
Persistent link: https://www.econbiz.de/10009478396
In the theoretical part of the final work international marketing, export and internationalization issues are analysed …
Persistent link: https://www.econbiz.de/10009479037
The objective of this thesis is to investigate the potential contribution of transnational corporations (TNC) to the upgrading of systems of innovation in late-industrialising countries. This study looks specifically at TNC-affiliierter in Thailand’s manufacturing sector and compares them with...
Persistent link: https://www.econbiz.de/10009429012
?rkten aufgrund von Barrieren die beim Markteintritt in einen ausl?ndischen Markt bestehen (Hymer 1976, Kindleberger 1969). Als Gr …
Persistent link: https://www.econbiz.de/10009482324
Despite the substantial amount of work undertaken on internationalization to-date, most has placed little emphasis on … the temporal processes and dynamics of internationalization in shaping firm internationalization histories. This is … reflected in several problem areas in theories and research regarding internationalization including accelerated …
Persistent link: https://www.econbiz.de/10009484215