An integration of Fishbein and Ajzen's (1975) Theory of Reasoned Action, Triandis' (1977) Theory of Interpersonal Behavior, Ajzen's (1985) Theory of Planned Behavior, and Bandura's (1991) Social Cognitive Theory of Self-Regulation was proposed in this study. Structural models of social behavior...

The current study examines the effect of segregation or integration of the issues under negotiation. Subjects negotiated a transaction under four conditions of Frame (profit or loss) and Agenda (5 segregated issues vs. 1 integrated issue). It also provides a competitive test of several economic...