information source has an impact on US consumers’ beef brand choices; 2) which labels, certifications and endorsements are chosen … different perceptions on information sources and beef brand choices. Data are collected through an on-line survey on a …

-U.S. agriculture. This study adopts alternative frameworks to examine the nature of cross-border integration in selected meat and … livestock markets. The aim is to determine the extent to which selected meat and livestock markets transmit price signals across …-U.S. steer- and beef-product markets. Evidence is also provided showing that the Canadian-U.S. exchange rate inhibits cross …

This paper identifies and synthesises strategic opportunities and challenges facing New Zealand’s sheep meat and beef …

The objectives of this paper are to examine consumers' perceptions of Protected Designation of Origin (PDO) beef on the … basis of a survey of consumers and buyers of beef. The paper identifies a profile of PDO beef consumers, examines their … behaviour and perceptions on PDO beef, derives the dimensions of perceptions of PDO beef, and establishes segments based upon …