Showing 1 - 10 of 238
To date, consumer behaviour research is still over-focused on the functional rather than the dysfunctional. Both empirical and anecdotal evidence suggest that service organisations are burdened with the concept of consumer sovereignty, while consumers freely flout the ‘rules’ of social...
Persistent link: https://www.econbiz.de/10009438183
Purpose: This paper identifies those attributes of created and evolved retail agglomeration formats that have a substantial impact on overall attractiveness from the consumers’ point of view. From an agglomeration management perspective primary areas of concern are identified and suggestions...
Persistent link: https://www.econbiz.de/10009465900
Purpose – The purpose of the paper is to identify store format attributes that impact on store format choice when consumers conduct fill-in or major trips to buy groceries. By doing so, we take intoconsideration that consumers patronise multiple (store based) formats depending on the shopping...
Persistent link: https://www.econbiz.de/10009465947
Persistent link: https://www.econbiz.de/10010353216
The study of venture idea characteristics and the contextual fit between venture ideas and individuals are key research goals in entrepreneurship (Davidsson, 2004). However, to date there has been limited scholarly attention given to these phenomena. Accordingly, this study aims to help fill the...
Persistent link: https://www.econbiz.de/10009438106
Selecting the right market(s) to enter is critical for business success and longevity. Various researchers have prescribed several decision models for international market selection. The proposed models generally confirm the importance of using market size and the level of economic development...
Persistent link: https://www.econbiz.de/10009482129
Diese Magisterarbeit befasst sich mit Marken, die ausschließlich im Internet auftreten (E-Brands) sowie der Markenführung im Internet (E-Branding). Innerhalb dieses Rahmens wird eine Online-Befragung der wichtigsten Internet-Marken in Deutschland sowie eine Datenerhebung unter Internet-Nutzern...
Persistent link: https://www.econbiz.de/10009433650
An examination of Information Security (IS) and Information Security Management (ISM) research in Saudi Arabia has shown the need for more rigorous studies focusing on the implementation and adoption processes involved with IS culture and practices. Overall, there is a lack of academic and...
Persistent link: https://www.econbiz.de/10009437863
An examination of Information Security (IS) and Information Security Management (ISM) research in Saudi Arabia has shown the need for more rigorous studies focusing on the implementation and adoption processes involved with IS culture and practices. Overall, there is a lack of academic and...
Persistent link: https://www.econbiz.de/10009440773
PurposeThis research is to investigate the effect of national culture on service provision. Hence, the researcher aims Firstly to investigate the differences in national culture between any two different countries share some attributes like language, religion or geographic location. Secondly, it...
Persistent link: https://www.econbiz.de/10009465410