The aim of this article is to underline the actual trends regarding tourism destinations, which are presented on social media channels by the most important international tourism organizations. Social media is nowadays one of the most popular way of communication due to the extremely large...

Bucovina is an important destination within Romania, in the North-East of the country. Since years, the core motivation for travelling to Bucovina was culture and nature.In the last period of time was a pressure for a continue development of tourism within the region. The government and tourism...

Bucovina is a cultural landscape in the triangle bordered between the Ukraine, Romania and Moldova. Based on a theoretical planning approach in destination marketing management, Bucovina is to be regarded as a destination situated at the end of the involvement stage of the Tourism Area Life...

For decades, tourism has experienced steady growth and has strengthened its role in the economy, turning into a real industry that generates annual revenues exceeding 1.3 billion $ and created more than 260 million employments. With such performance, there is a pressing need to turn our...

To achieve and maintain a superior competitive position, firms must develop market sensing capability—the ability to sense events and trends in markets ahead of competitors (Day 1994a). According to Day, in firms with superior market sensing capability, “the processes for gathering,...

This paper traces the new product development of Hyundai MotorCompany, Korea, which, since its foundation in 1967, has maintained theself reliance strategy, particularly in new product development. Businessstrategy of Hyundai contrasts sharply with other auto makers in developingcountries as...

Achieving and sustaining competitive advantage is a major challenge for firms in today’s dynamic global marketplace. The notion of sustained competitive advantage has been investigated through a number of paradigms, from the resource based view of the firm to dynamic capabilities. This paper...

This item is the visual presented at the conference From Design to Retail, Introducing Technology into the Textiles Supply Chain, held at Manchester Conference Centre on Wednesday 22nd October 2008.

New product development is central to many firms’ future success. Not only as a means to continue to maintain their piece of the market, but product development can also be a strategic means for a company to diversify, and/or alter focus to adapt to changing market conditions. Most of the...

Hypotheses were developed to capture the dynamic capabilities that result from interfirm partnerships during the joint new product development (NPD) process -- the ability to build, integrate, and reconfigure existing resources to adapt to rapidly changing environments. These capabilities, in...